Strategies & Approaches

BIM (Building Information Modeling)

(BIM) is a process that involves creating and using an intelligent 3D model to represent the physical and functional characteristics of a building facility. This model includes the structural, architectural, MEP and IT characteristics of the building, which facilitates the full coordination of the various construction activities and eliminates any clashes, resulting in pushing the progress of a project and decreasing the cost.
Design, visualization, simulation, and collaboration enabled by BIM solutions provide greater clarity for all stakeholders across a project lifecycle.
BIM makes it easier to achieve project and business goals.
The building information models become shared knowledge resources to support decision-making in respect of a facility from earliest conceptual stages, through design and construction, through its operational life and eventual demolition.

Human Resources

We believe that people are our most valuable asset.
Therefore, every opportunity is taken to hire, train and employ only the most talented and experienced people fitting into our culture
Furthermore, we apply extensive training programs and career path development based upon the appraisal of individuals.
Our aim is to create an organization with a culture that cares for the employees, promotes their performance and makes them feel different and proud.

ERP System

AL MASA implements ERP as an Enterprise Resource Planning software that integrates finance, tendering, technical, operations, supply chain, schedule, progress, cost control and other information into a form for easy retrieval by all departments for use in improving company’s efficiency.

Cost Control

AL MASA applies a detailed cost control system in all its projects that involves all different phases:

  • Tendering Phase
  • Execution Phase
  • Periodic Reports